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Find the Leak
GROW WITH FOCUS

Your marketing may not need more money—it may simply need attention in the right place.

Explore six areas of your business, identify your biggest opportunity and get one practical action you can start today.

No complicated marketing language. Just a clearer next step.

The Six Leaks

Discover where your business is losing opportunities, complete each quick check and use the ready-made ChatGPT prompts to start fixing the leaks.

01 Clarity

Can people quickly understand your business?

Within five seconds, would someone know what you offer, who it is for and what they should do next?

Quick check

Complete this sentence: “We help ______ achieve ______ through ______.”

02 Visibility

Can customers find your business online?

Can customers find you when they search for what you do—not only when they already know your business name?

Quick check

Search for your service in your area and see where your business appears.

03 Trust

Do customers see enough proof to choose you?

Does your online presence make a new customer feel confident that your business is credible and dependable?

Quick check

Look for recent reviews, testimonials, photographs, case studies and results.

04 Conversion

What happens after someone contacts you?

Do enquiries receive a fast response, a professional quotation and consistent follow-up?

Quick check

Review your response time, quotation process and customer follow-up.

05 Retention

Do previous customers remember your business?

Do you stay in contact and give customers a reason to return or recommend you?

Quick check

Count how many previous customers you contacted during the last month.

06 Measurement

Do you know what is generating your sales?

Do you know where your enquiries, customers and revenue come from?

Quick check

Ask every new customer: “How did you hear about us?”

Prompt copied—open ChatGPT and paste it.

Helpful Books

You do not need another hundred-item reading list. Start with one resource connected to the leak you are fixing now.

Helpful Videos

How to Explain What Your Business Does — StoryBrand

Search for Beginners — Google Search Central

SEO for Beginners — Ahrefs

How to Set Up a Google Business Profile — Google Business Profile

How to Optimise a Google Business Profile — Whitespark

How to Create a Google Ads Account and Search Campaign — Google Ads

2026's Biggest Content Marketing Strategies - Wes McDowell

The NEW Way to Win at Content Marketing in 2026 — Wes McDowell

How to Build a Personal Brand That Sells Itself — Wes McDowell

About Pagefound

We’re PageFound, a digital marketing agency based in Rustenburg. Over the past few years we’ve managed more than R10 million in advertising spend and helped businesses generate over R100 million in revenue. The Marketing Leak Framework is a practical framework we’ve developed from working with businesses across South Africa.

Let’s fix your biggest
leak

You’ve identified the problem. Now let’s create a practical plan to fix it. Book a strategy session with PageFound and leave with clear priorities and a focused next step for your business.